User-centred design is one of the most important concepts in IB Design Technology, yet it is also one of the most misunderstood. Many students mention “the user” in their work but still lose marks because they fail to apply user-centred design properly.
In IB Design Technology, user-centred design is not about adding a user profile for formality. It is about consistently designing with the user at the centre of every decision, from the initial problem to final evaluation.
What Does User-Centred Design Mean?
User-centred design means that design decisions are driven by the needs, limitations, and context of real users, not by assumptions or personal preferences.
In IB Design Technology, this involves:
- Understanding who the user is
- Identifying specific user needs
- Designing solutions that directly address those needs
- Evaluating success based on user feedback
A design is only successful if it works for the user it was intended for.
Why User-Centred Design Matters in IB Assessment
User-centred design is embedded throughout:
- Exam questions
- Extended responses
- The design project (internal assessment)
Examiners look for clear evidence that students:
- Understand their user
- Justify decisions using user needs
- Evaluate outcomes from the user’s perspective
When user-centred design is missing, work becomes generic and loses depth.
How to Apply User-Centred Design Properly
Identifying a Specific User
Strong user-centred design starts with a , not a broad group.
