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Asyndeton
A rhetorical device where conjunctions are omitted from a list to create a fast-paced, forceful effect.
Contrast
A technique that highlights differences between two ideas, groups, or situations to strengthen a persuasive message.
Credibility
The degree to which a source or text is believable and trustworthy, based on evidence, expertise, transparency, and fairness.
Emotive Language
Word choices designed to provoke feelings (such as fear, anger, pride, guilt, hope) in order to influence how an audience responds.
Fact
A statement that can be checked and verified using reliable evidence.
Interpretation
An explanation of what a text means, based on evidence such as the literary choices a writer has made. Interpretation uses higher-level thinking (analysis, evaluation, synthesis) to argue for possible meanings and purposes.
Objectivity
Being based on facts and not influenced by personal feelings or beliefs.
Opinion
A judgment, belief, or viewpoint that cannot be proven true in the same way as a fact, even if it may be reasonable or supported.
Persuasion
Communication intended to influence what an audience thinks or does, often by selecting evidence and using techniques that encourage agreement.
Rhetorical Question
A question used for persuasive effect, where an answer is implied rather than requested.
Rule Of Three
A persuasive pattern where ideas are presented in groups of three to sound complete, balanced, and memorable.
Subjective
Influenced by personal beliefs or feelings rather than based purely on facts.
Subjectivity
Being influenced by personal feelings, beliefs, or opinions rather than only by facts.