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Customer centric approach
A customer-centric approach is a business strategy that prioritizes the needs, preferences, and experiences of customers at every stage of the customer journey. It focuses on delivering value, building long-term relationships, and ensuring customer satisfaction to drive business growth.
Mass customization
Mass customization is a business strategy that combines the efficiency of mass production with the flexibility of personalized products. It allows companies to produce goods or services tailored to individual customer preferences while maintaining cost-effective large-scale production.
Scalability
Scalability refers to a business’s ability to grow and expand its operations without a proportional increase in costs.