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1.1 What is a business?

1.2 Types of business entities

1.3 Business objectives

1.4 Stakeholders

1.5 Growth and evolution

1.6 Multinational companies

2.1 Introduction to HR management

2.2 Organizational structure

2.3 Leadership and management

2.4 Motivation and demotivation

2.5 Organizational (corporate) culture (HL only)

2.6 Communication

2.7 Industrial/employee relations (HL only)

3.1 Introduction to finance

3.2 Sources of finance

3.3 Costs and revenues

3.4 Final accounts

3.5 Profitability and liquidity ratio analysis

3.6 Efficiency ratio analysis (HL only)

3.7 Cash flow

3.8 Investment appraisal

3.9 Budgets (HL only)

4.1 Introduction to marketing

4.2 Marketing planning

4.3 Sales forecasting (HL only)

4.4 Market research

4.5 The seven Ps of the marketing mix

4.6 International marketing (HL only)

5.1 Introduction to operations management

5.2 Operations methods

5.3 Lean production and quality management (HL only)

5.4 Location

5.5 Break-even analysis

5.6 Production planning (HL only)

5.7 Crisis management and contingency planning (HL only)

5.8 Research and development (HL only)

5.9 Management information systems (HL only)

SWOT analysis

Ansoff matrix

STEEPLE analysis

Boston Consulting Group (BCG) matrix

Business plan

Decision trees

Descriptive statistics

Circular business models

Force field analysis (HL only)

Gantt chart (HL only)

Hofstede's cultural dimensions (HL only)

Porter's generic strategies (HL only)

Contribution (HL only)

Critical path analysis (HL only)

Simple linear regression (HL only)

IB Business Management 2.1 Introduction to HR Management Key Definitions

Definition

Competitive advantage

The unique attributes or capabilities that allow a business to outperform its competitors. It enables a company to offer superior value to customers, whether through lower costs, differentiated products, superior quality, brand reputation, or innovation.

Definition

Gig economy

The gig economy refers to a labor market characterized by short-term, flexible, and freelance work instead of permanent jobs.

Definition

Human resource planning (HRP)

Human Resource Planning (HRP) is the process of forecasting an organization's future workforce needs and developing strategies to meet those needs.

Definition

Human resources management

The strategic approach to managing people in an organization to help the business gain a competitive advantage. It is designed to maximize employee performance in service of an employer's strategic objectives.

IB Business Management 2.1 Introduction to HR Management Key Definitions

Definition

Competitive advantage

The unique attributes or capabilities that allow a business to outperform its competitors. It enables a company to offer superior value to customers, whether through lower costs, differentiated products, superior quality, brand reputation, or innovation.

Definition

Gig economy

The gig economy refers to a labor market characterized by short-term, flexible, and freelance work instead of permanent jobs.

Definition

Human resource planning (HRP)

Human Resource Planning (HRP) is the process of forecasting an organization's future workforce needs and developing strategies to meet those needs.

Definition

Human resources management

The strategic approach to managing people in an organization to help the business gain a competitive advantage. It is designed to maximize employee performance in service of an employer's strategic objectives.