Goal Orientation Theory
Goal Orientation Theory
Goal orientation theory (Nicholls, 1989), also referred to as achievement goal theory, suggests that in achievement-based settings such as sports and exercise, individuals are primarily motivated to demonstrate high ability while avoiding the appearance of low ability.
- Goal Orientation Theory suggests that individuals strive to feel successful, but they define success in different ways.
- Success can be evaluated internally (task-oriented) or externally (ego-oriented).
- Motivation and effort levels differ based on whether an athlete is task- or ego-oriented.
- Three key factors determine motivation according to goal orientation theory:
- Achievement goals
- Perceived ability
- Achievement behavior
- Perceived ability influences an individual’s behavior based on whether they adopt task or ego goals.
- Task-Involved Individuals: Success is self-referenced, not compared to others. Behavior is generally positive:
- Persistence in the face of challenges.
- Effort is maintained.
- Preference for challenging tasks.
- Intrinsic interest in the activity.
- Ego-Involved Individuals: Success is judged based on comparison to others
- Task-Involved Individuals: Success is self-referenced, not compared to others. Behavior is generally positive:
- How Can a Motivational Climate Influence an Athlete’s Achievement Orientation?
- Key Considerations:
- Motivational Climate: The environment that shapes an individual's motivation to achieve goals.
- Achievement Goal Orientation: The type of goals athletes set for themselves, such as mastery (self-improvement) or performance (comparison to others).
- Achievement Motivation: A personality trait that drives individuals to succeed in different areas of life.
- Types of Motivational Climates:
- Competitive & Outcome-Focused Climate: Emphasizes winning, rankings, and outperforming others.
- Cooperative & Mastery-Focused Climate: Encourages self-improvement, effort, teamwork, and personal development.
- Key Considerations:
1. Task-Oriented Success Perception
- Athletes with a task-oriented mindset define success based on personal improvement, effort, and mastery of skills rather than comparisons with others.
Characteristics of Task-Oriented Athletes
- Focus on self-improvement and development of skills.
- Value effort, persistence, and learning over winning.
- See challenges as opportunities for growth rather than threats.
- Maintain high intrinsic motivation (driven by personal satisfaction).
Benefits of Task Orientation
- Leads to long-term motivation and enjoyment in sport.


