9.3 Marketing mix

Master 9.3 Marketing mix with International Baccalaureate (IB) Design Technology exam-style questions, flashcards, lessons, and notes. All resources are aligned with the International Baccalaureate (IB) syllabus and designed for both SL and HL students.

Subtopics

9.3.1 Fundamentals of the Marketing Mix

9.3.2 Pricing and Promotion Strategies

9.3.3 Design Guidance for the Marketing Mix

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9.1 Corporate strategies

9.2 Market sectors and segments