Inclusive Design
Inclusive Design
Inclusive design is the practice of designing products, services, environments, and experiences that are accessible and usable by as many people as possible, regardless of age, ability, gender, culture, or other characteristics. It aims to meet diverse needs without requiring adaptation or specialised solutions.
This approach is closely linked to universal design, which also focuses on creating solutions that work for everyone, not just the "average" user.
NoteInclusive design is not about creating separate solutions for different groups. It's about designing a single solution that works for everyone.
Key Principles of Inclusive Design
- Equitable Use: Design should be useful and appealing to people with diverse abilities.
- Flexibility in Use: Accommodate a wide range of individual preferences and abilities.
- Simple and Intuitive: Make the design easy to understand, regardless of the user's experience or knowledge.
- Perceptible Information: Communicate necessary information effectively, using multiple modes (e.g., visual, auditory, tactile).
- Tolerance for Error: Minimize the risk of accidents or errors by providing fail-safes and warnings.
- Low Physical Effort: Design should be usable with minimal fatigue.
- Size and Space for Approach and Use: Provide appropriate space for access, reach, and use, regardless of the user's body size or mobility.
When designing inclusively, always consider the extreme users, those with the most challenging needs. This approach often leads to solutions that benefit everyone.
ExampleThe OXO Good Grips kitchen tools are designed with large, comfortable handles that are easy to use for people with arthritis, but they also benefit anyone who wants a more comfortable grip.

Designing for a Diverse User Base
Inclusive design requires consideration of:
- Physical impairments (e.g., mobility limitations, arthritis)
- Sensory impairments (e.g., visual or hearing loss)
- Cognitive impairments (e.g., dyslexia, memory loss)
- Temporary impairments (e.g., a broken arm, recovery from surgery)
- Situational limitations (e.g., using a phone in bright sunlight or with one hand)