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Appel à l'action
A piece of text that tells the user exactly what to do next.
attirer l'attention
to grab the reader's focus using visual or linguistic tools
en direct
a live broadcast happening in real-time
en gras
bold text used for emphasis
Incontournable
A "must-see" or "must-do" attraction that you cannot miss.
Informer
To provide facts or information to someone.
l'accroche
the hook used to grab the reader's attention at the start
l'authenticité
the quality of being real or true to the format you are writing
l'impératif
the grammatical mood used to give commands, orders, or instructions
l'objet
the subject line of an email that summarizes the content
l'objet
The subject line of an email that summarizes the content.
la fiction en prose
stories that are imagined by the author and written in ordinary language without a rhythmic structure
la formule d'appel
the opening greeting used to start a letter or email
la formule d'appel
The opening greeting used to address the recipient, such as "Madame, Monsieur".
la formule de politesse
The formal closing phrase used before your signature to show respect.
la littérature
written works, such as novels, poems, and plays, that are considered to have lasting importance or artistic merit
la mise en Å“uvre
the process of putting a decision or plan into effect; implementation.
la non-fiction en prose
writing that is based on facts, real events, and real people
la poésie
a type of writing that uses rhythm, sounds, and often rhymes to evoke emotions
la pyramide inversée
the inverted pyramid structure where the most important info comes first
le budget
the amount of money needed or available for a project.
le destinataire
the person or group of people who will read your text
le destinataire
The recipient or the person who receives the letter.
le destinataire
the person who receives the message or email