IB Design Technology Topic C3.1.5 Identifying Weaknesses and Constructive Discontent Revision Notes (SL/HL)

IB Design Technology Topic C3.1.5 Identifying Weaknesses and Constructive Discontent Revision Notes (SL/HL) | RevisionDojo

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From Weakness to Opportunity: A Fault Is a Gap in the Market

Product improvement.
1. A weakness is the only place a redesign can add value, because a part that already works well has nothing left to give.
Competitive advantage.
1. A weakness your competitor has not fixed is a gap in the market, and a weakness they have fixed is a gap in yours.
Customer satisfaction.
1. Users rarely complain about the thing that annoys them most, because they have stopped noticing it, which is why observation beats asking.

Common Mistake

Challenges in Identifying Weaknesses

Bias and Assumptions
Resource Constraints
Evolving User Needs

Comparing Competing Products

The fastest way to see a product's weaknesses is to put a rival product next to it, because a fault is invisible until you have something to measure it against.
Compare like against like.
1. Choose products that serve the same user doing the same task, since a professional drill and a home drill are not competitors and comparing them proves nothing.
Compare on the same criteria.

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(on a website) an arrangement whereby access is restricted to users who have paid to subscribe to the site.

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Duis aute irure dolor in reprehenderit

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Note

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation.

Excepteur sint occaecat cupidatat non proident

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Tip

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris.
Duis aute irure dolor in reprehenderit in voluptate velit esse cillum.

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From Weakness to Opportunity: A Fault Is a Gap in the Market

Product improvement.
1. A weakness is the only place a redesign can add value, because a part that already works well has nothing left to give.
Competitive advantage.
1. A weakness your competitor has not fixed is a gap in the market, and a weakness they have fixed is a gap in yours.
Customer satisfaction.
1. Users rarely complain about the thing that annoys them most, because they have stopped noticing it, which is why observation beats asking.

Common Mistake

Challenges in Identifying Weaknesses

Bias and Assumptions
Resource Constraints
Evolving User Needs

Comparing Competing Products

The fastest way to see a product's weaknesses is to put a rival product next to it, because a fault is invisible until you have something to measure it against.
Compare like against like.
1. Choose products that serve the same user doing the same task, since a professional drill and a home drill are not competitors and comparing them proves nothing.
Compare on the same criteria.

Definition

Paywall

(on a website) an arrangement whereby access is restricted to users who have paid to subscribe to the site.

anim nostrud sit dolore minim proident quis fugiat velit et eiusmod nulla quis nulla mollit dolor sunt culpa aliqua

Duis aute irure dolor in reprehenderit

Note

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation.

Excepteur sint occaecat cupidatat non proident

Tip

Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris.
Duis aute irure dolor in reprehenderit in voluptate velit esse cillum.

Unlock the rest of this chapter with a free account

End of article

A. Design in theory8 subtopics

B. Design in practice8 subtopics

C. Design in context8 subtopics

IB Design Technology Topic C3.1.5: Identifying Weaknesses and Constructive Discontent Notes

A. Design in theory8 subtopics

B. Design in practice8 subtopics

C. Design in context8 subtopics

From Weakness to Opportunity: A Fault Is a Gap in the Market

Comparing Competing Products

anim nostrud sit dolore minim proident quis fugiat velit et eiusmod nulla quis nulla mollit dolor sunt culpa aliqua

Duis aute irure dolor in reprehenderit

Excepteur sint occaecat cupidatat non proident

Unlock the rest of this chapter with a free account

From Weakness to Opportunity: A Fault Is a Gap in the Market

Comparing Competing Products

anim nostrud sit dolore minim proident quis fugiat velit et eiusmod nulla quis nulla mollit dolor sunt culpa aliqua

Duis aute irure dolor in reprehenderit

Excepteur sint occaecat cupidatat non proident

Unlock the rest of this chapter with a free account