IB English B Mass Media Texts Key Definitions

A paid promotional text designed to persuade an audience to buy a product, use a service, or take a specific action.

A piece of writing that informs, entertains, or persuades readers about a topic, often published in magazines, newspapers, or online.

A multi-page informational document that promotes a service, destination, event, or organization while providing useful details.

A structured conversation between an interviewer and interviewee, designed to elicit information, opinions, or personal insights.

A factual account of a recent event, written objectively for newspapers or news websites.

A written article presenting the author's perspective on an issue, supported by argument and evidence, typically published in newspapers or online platforms.

A scripted or semi-scripted audio programme, typically episodic, covering specific topics through discussion, narrative, or interview format.

A single-page visual text designed to inform about or promote an event, cause, or message, typically displayed publicly.

A live or recorded programme transmitted over radio, including news segments, talk shows, or announcements.

An evaluation of a book, film, restaurant, product, or performance that combines description with critical assessment.

A prepared oral presentation delivered to an audience, designed to inform, persuade, inspire, or entertain.

An informational text providing practical advice, recommendations, and cultural context for visitors to a destination.

Digital content designed for online viewing, structured for easy navigation and quick information access.