IB English B Topic Emails & Social Media Posts Revision Notes (SL/HL)

IB English B Topic Emails & Social Media Posts Revision Notes (SL/HL) | RevisionDojo

Writing for Direct Impact

These two text types test whether you can adapt tone quickly: emails must follow formal or semi-formal conventions, while social media posts are concise, visual, and persuasive.
Examiners want to see you can switch register to fit audience and platform.

Emails

Definition

A digital letter, usually with clear structure, polite tone, and professional layout.

Purpose, Audience & Register
1. Purpose: Share information, make requests, respond politely, invite, or persuade.
2. Audience: Teachers, employers, classmates, or organisations.
3. Register: Formal to semi-formal, depending on the recipient.
Layout & Conventions
1. Subject line (short and specific).
2. Greeting (formal: “Dear Ms Tan,” / semi-formal: “Hi Alex,”).
3. Body paragraphs each with one purpose.
4. Closing (formal: “Yours sincerely,” / semi-formal: “Best,”).
5. Name (full name if formal).

Exam technique

Examiners scan for the visible frame first:
- Subject line, greeting, paragraph breaks, and sign-off.
Missing one of these instantly weakens your score, even if your ideas are strong.
Always tick them off before you start writing.

Key Features

Nice try, unfortunately this paywall isn't as easy to bypass as you think. Want to help devleop the site? Join the team at https://revisiondojo.com/join-us. exercitation voluptate cillum ullamco excepteur sint officia do tempor Lorem irure minim Lorem elit id voluptate reprehenderit voluptate laboris in nostrud qui non Lorem nostrud laborum culpa sit occaecat reprehenderit

Definition

Paywall

(on a website) an arrangement whereby access is restricted to users who have paid to subscribe to the site.

anim nostrud sit dolore minim proident quis fugiat velit et eiusmod nulla quis nulla mollit dolor sunt culpa aliqua

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Duis aute irure dolor in reprehenderit

Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Note

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation.

Excepteur sint occaecat cupidatat non proident

Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit.

Tip

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris.
Duis aute irure dolor in reprehenderit in voluptate velit esse cillum.

Unlock the rest of this chapter with a free account

Writing for Direct Impact

These two text types test whether you can adapt tone quickly: emails must follow formal or semi-formal conventions, while social media posts are concise, visual, and persuasive.
Examiners want to see you can switch register to fit audience and platform.

Emails

Definition

A digital letter, usually with clear structure, polite tone, and professional layout.

Purpose, Audience & Register
1. Purpose: Share information, make requests, respond politely, invite, or persuade.
2. Audience: Teachers, employers, classmates, or organisations.
3. Register: Formal to semi-formal, depending on the recipient.
Layout & Conventions
1. Subject line (short and specific).
2. Greeting (formal: “Dear Ms Tan,” / semi-formal: “Hi Alex,”).
3. Body paragraphs each with one purpose.
4. Closing (formal: “Yours sincerely,” / semi-formal: “Best,”).
5. Name (full name if formal).

Exam technique

Examiners scan for the visible frame first:
- Subject line, greeting, paragraph breaks, and sign-off.
Missing one of these instantly weakens your score, even if your ideas are strong.
Always tick them off before you start writing.

Key Features

Definition

Paywall

(on a website) an arrangement whereby access is restricted to users who have paid to subscribe to the site.

anim nostrud sit dolore minim proident quis fugiat velit et eiusmod nulla quis nulla mollit dolor sunt culpa aliqua

Duis aute irure dolor in reprehenderit

Note

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation.

Excepteur sint occaecat cupidatat non proident

Tip

Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris.
Duis aute irure dolor in reprehenderit in voluptate velit esse cillum.

Core Themes5 subtopics

Text Types3 subtopics

Paper 1 (Writing)2 subtopics

Paper 2 (Listening)2 subtopics

Paper 2 (Reading)2 subtopics

Internal Assessment (Individual Oral)3 subtopics

IB English B Emails & Social Media Posts Notes

Core Themes5 subtopics

Text Types3 subtopics

Paper 1 (Writing)2 subtopics

Paper 2 (Listening)2 subtopics

Paper 2 (Reading)2 subtopics

Internal Assessment (Individual Oral)3 subtopics

Writing for Direct Impact

Emails

Key Features

anim nostrud sit dolore minim proident quis fugiat velit et eiusmod nulla quis nulla mollit dolor sunt culpa aliqua

Duis aute irure dolor in reprehenderit

Excepteur sint occaecat cupidatat non proident

Unlock the rest of this chapter with a free account

Writing for Direct Impact

Emails

Key Features

anim nostrud sit dolore minim proident quis fugiat velit et eiusmod nulla quis nulla mollit dolor sunt culpa aliqua

Duis aute irure dolor in reprehenderit

Excepteur sint occaecat cupidatat non proident

Unlock the rest of this chapter with a free account