Why Designers Build PrototypesBefore committing to production, designers build prototypes, working models of a design that can be tested and learned from.A prototype serves four main purposes:Validation: checking the design meets user needs and functions as intended.Iteration: refining and improving it from the feedback.Communication: giving stakeholders a tangible or visual model of the idea.Risk reduction: surfacing problems early while they are still cheap to fix.Prototypes come in two broad forms, physical and virtual, and each has its strengths.Physical PrototypesDefinitionSee other references1Physical PrototypeA tangible, real-world model of a product, built using physical materials.