IB Business Management HL Internal Assessment Example

You show a clear and sustained understanding of change as a lens for examining Tesla’s India entry.

You connect the concept well to Tesla’s brand, pricing, promotion, and local manufacturing decisions.

You keep Tesla as the focal organization throughout the main analytical sections.

Some sections, especially the SWOT table and market-share discussion, become more descriptive than conceptual.

The idea of change is not always developed in a fully sustained way across every part of the work.

At times, the concept is mentioned rather than used to drive deeper analysis.

You use a relevant set of supporting documents that relate directly to Tesla’s entry into the Indian EV market.

The documents provide useful depth on consumer preferences, affordability, market conditions, and broader industry context.

You distinguish supporting documents from other resources, which makes your source use more transparent.

The overall set goes beyond the intended range, which weakens focus.

Some of the wider reference list reduces the rigour of the document set.

The source selection would be stronger if fewer, higher-value documents were used more repeatedly and more analytically.