World Studies: Business Management and Psychology To what extent are Instagram’s marketing activities damaging the cognitive processes of its consumers?SL
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A
Official IB Result
IB Grade: A
Criteria A: Focus and Method
6/6
0
3
6
Criteria StrandsPro
A.1Topic identification and communication
Excellent
A.2Research question formulation
Moderate
A.3Methodology selection and justification
Moderate
Criteria Feedback
- You communicated a relevant and specific investigation topic clearly from the start.
- Your research question is stated in a way that invites evaluation rather than simple description.
- You chose an interdisciplinary approach that fits the issue and helps connect business practices with psychological effects.
- Your focus becomes quite broad because several marketing practices and several cognitive outcomes are treated at once.
- Some key terms in the question remain too open-ended, which makes the line of inquiry less precise than it could be.
- The method needs clearer justification for how sources and primary data were selected and limited.
Criteria B: Knowledge and Understanding
6/6
0
3
6
Criteria StrandsPro
B.1Source material selection and relevance
Moderate
B.2Knowledge demonstration and application
Good
B.3Use of terminology and concepts
Good
Criteria Feedback
- You use a good range of disciplinary concepts and show clear awareness of both business and psychology.
- Relevant material is generally selected, especially when linking platform practices to cognitive effects.
- Your terminology is mostly accurate and helps the reader follow the argument.
- Some source choices are weaker than others, especially where commercial or indirect sources are used for important claims.
- At times the essay treats broad social-media evidence as if it directly proves Instagram-specific effects.
- A few key concepts are defined or applied too loosely, which reduces precision.
Criteria C: Critical Thinking
12/12
0
6
12
Criteria StrandsPro
C.1Research quality and relevance
Moderate
C.2Analysis and conclusions
Moderate
C.3Argument structure and evaluation
Moderate
Criteria Feedback
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- Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
- Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
- Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.
Criteria D: Presentation
4/4
0
2
4
Criteria StrandsPro
D.1Academic structure
Excellent
D.2Visual elements
Good
D.3Referencing and formatting
Good
Criteria Feedback
- Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
- Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
- Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
- Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.