Theme: Equality and inequality • Subjects: Business Management and Economics • To what extent has luxury brands’ marketing affected the inequality in Thai society?SL
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A
Official IB Result
IB Grade: A
Criteria A: Focus and Method
4/6
0
3
6
Criteria StrandsPro
A.1Topic identification and communication
Excellent
A.2Research question formulation
Moderate
A.3Methodology selection and justification
Poor
Criteria Feedback
- You communicate a relevant interdisciplinary topic clearly and establish the Thailand context well.
- You identify two subject lenses in a way that gives the investigation a clear direction.
- Your overall method shows awareness that both quantitative and qualitative evidence are needed.
- Your question is still broader than the evidence can fully answer.
- The wording does not yet align tightly with the digital-marketing focus in the title.
- Your method needs clearer source-selection rules and a more precise plan for how the evidence will be used.
Criteria B: Knowledge and Understanding
4/6
0
3
6
Criteria StrandsPro
B.1Source material selection and relevance
Moderate
B.2Knowledge demonstration and application
Moderate
B.3Use of terminology and concepts
Moderate
Criteria Feedback
- You use relevant concepts and examples from both Economics and Business.
- Your source base includes several materials that are clearly connected to the Thai and luxury-market context.
- You show a good attempt to apply terminology such as conspicuous consumption, Veblen goods, and elasticity to the topic.
- Some sources are only indirectly linked to the exact claim you are making.
- The evidence is not always used with enough precision to support the conclusions you draw.
- Several key concepts are applied more confidently than the data allow.
Criteria C: Critical Thinking
12/12
0
6
12
Criteria StrandsPro
C.1Research quality and relevance
Moderate
C.2Analysis and conclusions
Moderate
C.3Argument structure and evaluation
Moderate
Criteria Feedback
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- Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
- Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
- Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.
Criteria D: Presentation
4/4
0
2
4
Criteria StrandsPro
D.1Academic structure
Good
D.2Visual elements
Moderate
D.3Referencing and formatting
Good
Criteria Feedback
- Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
- Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
- Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
- Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.